Brands crafted to find your ride-or-dies.

Thoughtful branding for personality-driven small businesses and creatives.

A branding studio crafting bold brand identities for personality-driven small businesses – coffee shops, cafes, bars, salons, makers and creatives, built to attract the right people and keep them.

here's the deal:

When your brand feels inconsistent or disconnected from who you are, it’s harder to stand out and even harder to build loyalty.

Branding shouldn't be this hard. Let's talk!

Hi! I'm Vanessa

My process is grounded in strategy, clarity, and collaboration. I guide each project with intention so the experience feels calm, supported, and aligned — not rushed or overwhelming.

I’m your passionate-for-branding and all things design, owner of Wander Folk Creative. I create stand-out brands that tell your story and bring you to your people. My mission is to help you take the guess work out and craft a brand that gives your audience a feeling of connection, and excitement and makes them wonder how you got inside of their head. If all this sounds up your alley, let’s make some magic together!

Work with me

Which best describes you right now?

→ I need a brand for my business

→ I want “add to cart” worthy merch

Client Love

“I was so thrilled with the final result of my logo/branding.”

“Vanessa is so creative and talented. I have been recommending her to anyone who asks!”

— Jadea, Photographer

“The branding package she created captured my vibe perfectly.”

“She was so sweet to work with, provided me with many options and ideas which I found helpful as I wasn’t too sure which direction to go.”

— Kailee, Musican

“Everything from colour selection to visuals that match what we do.”

“Wander Folk took the time to help us find our brand identity and what we wanted that to portray.”

— Kris, Maker & YouTuber

Ready to build a brand that connects?

Let’s ditch the ordinary and build a brand that’s anything but basic. You in!?

heck yeah, I'm in